You know the stats, you’ve got a smart phone and if you don’t have a tablet already you probably plan to get one. Year on year we are seeing mobile and tablet traffic growing and growing and growing to all our sites. As such, we believe all sites should be responsive – adapting their layout to match the capabilities of the device being used.
In the vast majority of cases, building a responsive website or a browser based app (often called a webapp) will offer a better return on investment than developing a native app. Sometimes however developing a native app is right, either for business or technical reasons. For those times we have experience of designing, developing and user testing multiple award winning native apps in-house for iOS and Android. Because we create both web and native mobile apps we’ll give you honest, research supported advice on the right approach for you.
We’ve been on the bleeding edge creating geo-targeted mobile display ad campaigns, augmented reality content and in-app advertising including location aware calls to action. But we’re always focused on effectiveness. We’re still big fans of the humble TXT for example, controversially we believe TXT is a better mobile tool than QR codes. We can maximise your mobile marketing through research, strategy and planning plus media buying advice and recommendations.
